Experience – Producer Pete

Reimo Australia is a caravan, campervan, and motorhome specialist based in the Southern Highlands. The parent company in Germany was founded over 40 years ago and is a leading supplier globally in campervan conversions.

Yes Agency is the in-house agency for Optus run by M&C Saatchi. Here I  worked as a client-facing project manager as part of an AM/PM team.
Together we were responsible for “Adhoc” projects for a range of internal  Optus clients outside of the brand and marketing team.
These projects ranged from events, office fit-outs, video and internal  document design.
My role involved scoping, scheduling, budget and supplier management to ensure the smooth operation of projects from start to finish.

Responsible for managing the workflow and processes of marketing and brand projects within Rebel.
In charge of running work in progress meetings, resource allocation, managing timelines, trafficking campaigns and brand activity through the creative and marketing teams.
A key contributor the design and refinement of creative and marketing processes & support systems. This included ownership and management of the Project management Tool, Wrike.
Provided finance assistance in managing budgets, raising and tracking purchase orders through SAP.

Responsible for producing broadcast, print, digital and social projects from brief to delivery for clients such as Ram Trucks, Musashi Sports Nutrition, Adventure Kings, Nutra-Life and Balance Water.
Focused on making the production process more efficient for our clients without sacrificing quality.

With the coronavirus pandemic’s impact on the economy at the time, I was extremely fortunate to secure a labour hire (casual position) at Centrelink working on their disability and carer’s phone line.
I had to learn complex topics, systems and processes quickly to help service a vast array of people during times of immense stress.
I was one of only six people recognised across a wider group of hundreds due the contribution I made to my team in fully adapting and utilising the systems available to us.
While it was a side step in my career, it was rewarding to help people during their greatest time
of need.

Ikon Communications is a full-service communications agency.
I worked within the creative and content team in a hybrid production/account service role, reporting directly into the Head of Creative Management and Executive Creative Director.
Responsible for the production and implementation of integrated campaigns across TV, radio, OOH, digital and print for clients such as Avis Budget Group, Bankwest, Colonial First State, R U OK and Snack Brands (Kettle Chips).
Managed the trafficking and financial forecasting of all projects run through the creative team.

Worked across various stages of strategy projects, integrated campaigns across TV, radio, OOH, direct marketing, digital and print.
Highlights included working for agencies such as Ikon Communications (that resulted in a fulltime position), Marlin Communications (cause-related marketing) and Loud (full-service creative agency).
Reported directly into senior positions, including CEO’s, heads of department, group account directors and business owners.

Engine was my family owned and operated production company. After 27 years, our family decided it was time to move on due to the rapidly changing production industry now dominated by in-house production teams, talented freelancers and highly specialised studios.
Our services spanned production, post-production, direction, design, ideas, illustration, colour grading, photography, animation and visual effects.
Responsible for all operations of the business (production & content) from setting the strategic direction, overseeing financials, leading new business and managing a core team of ten people along with a wider network of freelancers.
Produced a range of projects from TVCs, corporate videos and animations from pre through to post-production.

Noble Brands Worldwide is a boutique agency that exists to help brands win. They specialise in brand strategies, communication campaigns and brand growth ideas.
The right-hand man for the Managing Director. Together we were responsible for the management of the entire agency’s output.
Took the lead on the day to day management across integrated campaigns for clients such as All Together Now, ANZ Bank, Australian Pork, E-Trade and One Path.
Contributed to the brand and communications strategy for several of these clients.
Interpreted these strategies to write succinct and clear briefs to lay the foundations for effective creative work.

Worked on the Global Reckitt Benckiser account based in London across Home Care and Auto Dishwashing Brands.
Part of a team responsible for helping ensure the consistent delivery and coordination of advertising campaigns worldwide.
Responsible for day-to-day tasks such as maintaining status reports, competitive monitoring and managing relationships with global offices.

Junior strategist working across Shift’s client roster, including Kimberly Clark, Valvoline, The University of Wollongong, Chandon, Pascoes (FMCG) and Anglican Retirement Villages.
Undertook research tasks including desktop research, qualitative and quantitative research design, focus group recruiting and social media monitoring.
Contributed to the interpretation of research to uncover insights into brands, markets, consumers, society and culture.
Assisted senior strategists in brand positioning, helping create brand DNAs, brand and messaging architectures and brand stories. Worked on the development of communication strategies with clients and account service teams.

Worked across The University of Wollongong, BT Financial, The Australian and R U OK? Day reporting directly to the Group Account Director.
Responsible for keeping strategy, integrated, design and digital projects on track through coordinating internal teams, establishing timelines, keeping contact reports, working with clients, liaising with suppliers, budgeting projects and raising purchase orders and estimates using BCC (financial software).
Member of the new business team – assisting in pitch preparation, conducting research and preparing documents and presentations.

Charles Sturt University, 2009

Charles Sturt University, 2009

International Advertising Association, 2009